About Centro Sam the Cyclist
Sam the Cyclist is part of the Letzgogreen family; he came to life in 2012 as part of the build up to the Olympics. Sam fully supports British cycling with his red white and blue cycling attire, he also has a safety helmet and glasses to help protect him when he is out and about on his bike. He has a slightly oversized head with red spiky hair – be sure to give him a cheer when he whizzes past!
Letzgogreen is Centro’s award-winning children’s educational website which promotes travelling on public transport and sustainable travel to KS1, KS2 and KS3 teachers and pupils’. View the website at www.letzgogreen.org
As part of Centro’s Olympics/summer marketing campaign for 2012, we were asked to add 2 new characters to the Letzgogreen family, Sam and Phoebe.